As we move further into the 22nd century, corporate buzzwords will become an increasingly important aspect of business communication. If you want to stay ahead of the curve, it’s important to know what these business buzzwords are and how to use them correctly.
Keep an eye out for these corporate buzzwords in the coming year! By understanding what they mean, you’ll be better equipped to use corporate speak and business jargon – and maybe even impress your boss!
So, without further ado, we put together the ultimate list of business buzzwords for 2022:
This buzzword is all about coming up with new and better ideas. When you hear someone say that a company is “innovative,” they’re usually referring to its ability to come up with creative solutions to problems.
Agile refers to a company’s ability to adapt quickly to changes in the marketplace or business setting. An agile company is one that can pivot quickly when necessary, without losing sight of its long-term goals. Those familiar with project management will be familiar with the term “agile,” as it’s often used in that context.
Analytics is all about using data to make better business decisions. Companies use analytics to track customer behavior, understand what marketing campaigns are working (and which ones aren’t), and more. If you’re good with numbers and have a head for business, a career in analytics might be the right fit for you.
Artificial intelligence (AI)
AI refers to the use of computer algorithms to simulate human intelligence. Businesses are using AI for a variety of tasks, including customer service, market research, and even sales.
Big data is a term for large sets of data that can be analyzed to reveal patterns and trends. Companies use big data to make better decisions about everything from product development to marketing strategy.
The very latest and greatest technology or innovation, even if it’s not yet proven or widely adopted. Can also refer to a company that is on the cutting edge of their industry.
Blockchain is a distributed database technology that underlies cryptocurrencies like Bitcoin. It’s often used in reference to the potential applications of this technology beyond just cryptocurrency. This has quickly become one of the most hated business buzzwords because it’s often used without a clear understanding of what it even is or how it can be applied.
Blue Ocean Strategy
A business strategy that involves creating new markets instead of competing in existing ones. This term was popularized by the book “Blue Ocean Strategy.”
Brick and Mortar
It was at one point inconceivable that new businesses could operate without a physical location, but now this business speak term exists to describe businesses that only exist online.
To gain the support or approval of someone, usually in reference to a new idea or plan. This corporate buzzword is often used in meetings to try and get others on board with an idea.
The cloud is a term for internet-based computing services. Cloud-based services are becoming increasingly popular for businesses, as they offer flexibility and scalability.
This corporate buzzword is often used when someone needs to follow up with someone else, either for more information or to make sure something was completed. Most people use this corporate buzzword in email or chat, as it’s a quick way to say you’ll be in touch.
The skills and knowledge that set a company apart from its competitors and give it a competitive advantage. Core competency is often used interchangeably with the term “competitive advantage.”
Corporate Culture or Company Culture
The values, norms and beliefs that shape an organization’s social environment. This is often used as a corporate buzzword to attract top talent and get employees to buy into a company’s mission.
Corporate Social Responsibility
The idea that businesses have a responsibility to the society they operate in beyond making profit. This is often used as a corporate buzzword to describe how businesses can give back to their communities.
The level of service that customers expect from a company. This can be influenced by past experiences, word-of-mouth, and online reviews.
The process that a customer goes through when interacting with a company, from awareness to purchase and beyond. This is used to help attract customers through the channels that maximize return on investment.
A digital or virtual currency that uses cryptography for security. Cryptocurrencies are decentralized, meaning they’re not subject to government or financial institution control.
The practice of protecting electronic information from unauthorized access or theft.
A deep dive is a comprehensive and in-depth examination of a subject. This is often used in business to describe a process of research or analysis that goes beyond the surface level.
Describes a business or technology that shakes up the status quo. Disruptive companies often start as small businesses that challenge larger, more established firms.
Diversity and Inclusion
The state of having a workforce that represents different groups of people. This is often used as a corporate buzzword to describe how organizations can create an inclusive environment for all employees.
The level of commitment and involvement an employee has with their work and company. This is often used as a corporate buzzword to describe how happy and engaged employees are with their jobs.
A network of elements that work together to achieve a common goal. This term is often used in business to describe the relationship between various parts of a company or industry.
A person or thing that has a major impact on the course of events. This term is often used in business to describe a new product or service that revolutionizes an industry.
A system where workers are hired on a short-term or freelance basis to complete specific tasks or projects.
A method of rapid experimentation that is used to grow a business. Growth hacking is all about finding creative ways to reach new customers and grow a business quickly.
A growth mindset is a belief that you can always improve and learn new things. This buzzword is often used in the context of corporate culture, as it’s seen as an important ingredient for a successful company.
The introduction of something new, such as a product, process, or service.
Low Hanging Fruit
An opportunity that is easy to take advantage of, or something that is a quick win. This term is often used in business to describe potential goals or projects that can be completed with minimal effort.
Move The Needle
To make progress, or to have an impact. This phrase is often used to describe corporate goals that are ambitious but achievable.
Search engine optimization or the process of making your company’s website more visible on search engine results pages through search engine marketing techniques.
A fundamental change in the way something is viewed or understood. This term is often used to describe a major change in a business or industry to improve job performance.
The process of rapidly changing your business strategy in response to market conditions. This is often done in the early stages of a startup’s development when they’re trying to find a viable product-market fit.
To scale is to grow or expand a business, section of a business, or process rapidly. Can also refer to the ability of a business to handle increased demand.
The ability to continue at the same rate or pace indefinitely. When used in reference to business, sustainability typically refers to environmental responsibility and sustainable growth.
Think Outside The Box
To find creative solutions to problems. This phrase is often used when businesses are looking for new and innovative ways to solve challenges.
An individual or organization that is recognized as an expert in their field. Thought leaders often have a large following on social media and are considered to be influencers.
Any point of contact between a business and its customers. This can include physical locations, online interactions, customer service interactions, etc.
A startup that has achieved a billion-dollar valuation. This term is typically used in reference to tech startups, as they are the most likely to achieve this level of success.
This term refers to the way a user interacts with a product, service, or website. This can include everything from the design to the functionality.
Something that increases the value of a product or service. This can be anything from a feature to customer service.
The state of having enough time for work and enough time for personal life. This is often used as a corporate buzzword to describe how organizations can support their employees’ well-being.
Other Business Buzzwords
These are just a few of the latest trends in corporate buzzwords that you may hear already in the workplace, or you may hear them in the coming years. How people talk and what business buzzwords become popular can change rapidly, so it’s important to stay on top of the latest trends.
What business jargon isn’t on our list?
What other corporate jargon and buzzwords do you think will be popular in the business world for 2022 and 2023? Let us know in the comments below!